Amazon prompted me after a purchase with signing up for some service. I was a bit perturbed by the suggested message:

"Roy's Gentle Effort?!"

This sounds like some sort of backhanded compliment a girl would give me: "Oh that Roy, with his gentle effort..."

Shame on you, Amazon. Shame. You should never insult the baby-making prowess of your customers. I will never sign-up for PayPhrase now.