Computers and profiling
Computers are supposed to help mine data effectively. With a wealth of knowledge of how users use the control panel, what features they use, how they visit their sites ... I'm supposed to effectively be able to custom-tailor the Tabulas experience for each user.
The most emotionally draining issue for me of the last month has been dealing with two opposing viewpoints: free users should not be excluded from the featuresets and paid users should have a reason to continue their paid subscriptions.
I realize a lot of free users are not of the age where they can pay for services; I was lucky enough persuade my parents to pay $20/month in server fees a long time ago when I was younger and did not have a CC, but not everyone has access to these types of finances. Especially those in foreign nations ... payment to Tabulas is long and requires a lot of work (snailmail ... most likely through Western Union, then air-posting it).
I've come to terms with these problems: most users will _not_ be able to pay for their accounts. However, some of these users are a subgroup I refer to as the "Entitled." The "Entitled" users feel entitled to every free account in the world; they believe that everything on the Internet should be free. They move from free service to free service, knowing that they can demand everything in the world, cause if they don't get what they want, they'll get huffy and leave for the next service.
I feel no pity for the Entitled subgroup. Granted, most of them don't know better (they are usually the younger kids who just don't get the finances of running sites) ... and if I could have my way, I'd just delete them and ban them from Tabulas for life (but such would not be the right thing to do!).
At the same time, I feel a deep obligation to my paid users to improve the service and give them a reason to PAY. Simply enjoying a service is not a good enough reason to pay for a service; you have to feel like it's adding value to your life - which is what I'm trying to deal with. I OWE it to the paid users to continue developing new features for their sake - and this is the path I have taken. I will, in all likehood, never add another new feature for the free users.
The balance between the economics and what the users want is quite hard to balance. I have to figure out whether a demand is coming from an Entitled. If it is, I usually just ignore it; but that doesn't mean I can simply ignore all requests and suggestions from free users ... some of them are legitimate concerns.
At one time, I was thinking of using a 'points' system to help free users "buy" certain features. But the scripting in managing that would be such a pain ...
So what's the solution? I see it as a multiple-attack program:
- Continue developing FOR the paid users - the free users should be happy with the current featureset - it's more features than any other personal data publishing on the web
- I need to stabilize the free accounts - I don't want to continue creeping away free features; I'd like to eventually draw a line somewhere and say, "OK, this is what I'm taking for free users. The other features are all guaranteed!" Insecurity about what the platform can take you from is a real concern for me - the recent move to lock out archives for free users was not a decision I took lightly. To that end, I'm going to figure out exactly what free users will have and publish that list online so people don't have to keep wondering if they'll wake up one day and find their custom templates gone.
- For those who cannot pay but LOVE Tabulas, I need to offer them a way to get free paid accounts. I don't want to lock out users because they can't pay - I do believe that people who truly love Tabulas but cannot afford or pay for an account should be entitled to a free paid account. To that end, I'm going to start running the "Invite a Friend" program. Invite six of your friends to use Tabulas for a set time period; if the system believes they are legitimate users ... even if they don't pay, you will be granted a full free paid account. It's in essence trading money for you spreading the program to your friends.
So thus marks my short, but interesting experiment in catering to the free users ... now is the time to kiss ass to my paid users :)
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Lesley
However - I'm one of those people in the "can't-pay" boat. I may be 16 yrs old, but I have reason.
I live in Australia. US$28 is Au$35 plus $8 p+h = at least AU$40 using postage order (my parents would beat me if I ever requested a paypal account ...). For that much I could upgrade to cable internet or at least buy paid hosting. Also, I don't have any money XD.
Therefore, the easiest way for me to get a paid account would be do as my friend did - she made friends with someone she met on tabulas who ended up giving her a paid account for xmas. That would be easier for some of us than paying.
Don't get me wrong though; I'd slaughter a cow to get a paid account - and I do find them extra cheap (just my personal factors that spoil it).
I'm just shedding some light on what goes on inside a leecher's head. You don't have to care XD.
That's just how much I love tabulas. Thanks again for thinking about everyone :).
RoyKim (guest)
spaceinthewho
do what makes YOU happy... not what everyone is demanding of you. they will have to line up and take a number. you'll attend to them when you're good and ready.
PM5K (guest)
My son is seven and could afford to pay for Tabulas for two reasons, one is that he gets paid an allowance for chores and the other is that it's so ridiculously cheap.
As his father I have access to credit cards, bank accounts, and PayPal so payment would not be a problem so saying someone is too young is just bullshit on your part.
Then you get other bullshit excuses but the bottom line is that the service is so damn cheap it's nearly free and paying someone in another country isn't as impossible as you make it out to be......
What you need to do is make sure you generate revenue from customers that don't pay you, that might be a lot easier to say then do but it is possible....
roy
Plus it seems if you ask your parents for payment, they'll implicitly know what you're doing, and I think these types of sites are mostly personal... e.g. kids might not want to ask parents to help them out cause the parents will find out about this stuff!
PM5K
Not only that but you keep stats and 6,000 of your accounts are from people aged 17-21, only 2600 are ages 14-16 and you can't tell me people between the ages of 17-21 don't have access to methods to pay for Tabulas, it's FUCKING BULLSHIT.
I'm glad I never sat around making up excuses why people wouldn't buy from me or my business would have never gotten off the ground....
roy
PM5K
roy
PM5K
I mean you might as well say short people can't afford your service because their height puts them at a disadvantage in life, it makes about as much sense.
All I know is when I was 16-20 I could certainly come up with the THREE DOLLARS A MONTH that Tabulas costs.
It's funny also because I see these people that you say can't afford Tabulas and I see them in these photos with computers that cost two grand and I see them posting their pictures they took with their digital cameras but somehow they can't afford that THREE DOLLARS A MONTH for Tab....
roy
PM5K
bert
kids can pay.. in fact they're such a huge impetus in the consumer goods economy. Their conception of money is none too good.. How else can you explain the success of Abercrombie (sure.. kids make enough money to afford a wardrobe from there... or lucky jeans... )
Anyway.. it's a load of crap that at least some of them can't pay. Yeah I understand that you're trying to grow this community the other way (size).. and if you're reasoning was that you wanted to grow community fine so be it.. But you forget the thing i told you about the endgame.
you don't make your decisions based on a whim, but you need a clear focus on what you want in the end.
no offense here roy.. but if your goal is to max out your user community, then your goal should be selling tabulas off to some one within a few years. If your goal is to live offa this.. they you should be focusing on your paid accounts. There's a reason why businesses tend to cater to the rich. The economics force you to do so.
ecila
ghost_tree (guest)
haiphong
Some brainstorming here:
Implement that ticketing system that will allow you to seperate paid/unpaid users request/help tickets
Larger text editing space when editing templates for paid users
Support for domain names only for paid users
If not domains, subdomains for paid users ie <a href="http://roy.tabulas.com">http://roy.tabulas.com</a>
haiphong
I think part of it was that there was a personal touch to the site, the fact that i knew the developer of tabulas was a guy named roy.
automatic
And thanks for being so rad to all the users, I think you're super patient!