Computers are supposed to help mine data effectively. With a wealth of knowledge of how users use the control panel, what features they use, how they visit their sites ... I'm supposed to effectively be able to custom-tailor the Tabulas experience for each user.

The most emotionally draining issue for me of the last month has been dealing with two opposing viewpoints: free users should not be excluded from the featuresets and paid users should have a reason to continue their paid subscriptions.

I realize a lot of free users are not of the age where they can pay for services; I was lucky enough persuade my parents to pay $20/month in server fees a long time ago when I was younger and did not have a CC, but not everyone has access to these types of finances. Especially those in foreign nations ... payment to Tabulas is long and requires a lot of work (snailmail ... most likely through Western Union, then air-posting it).

I've come to terms with these problems: most users will _not_ be able to pay for their accounts. However, some of these users are a subgroup I refer to as the "Entitled." The "Entitled" users feel entitled to every free account in the world; they believe that everything on the Internet should be free. They move from free service to free service, knowing that they can demand everything in the world, cause if they don't get what they want, they'll get huffy and leave for the next service.

I feel no pity for the Entitled subgroup. Granted, most of them don't know better (they are usually the younger kids who just don't get the finances of running sites) ... and if I could have my way, I'd just delete them and ban them from Tabulas for life (but such would not be the right thing to do!).

At the same time, I feel a deep obligation to my paid users to improve the service and give them a reason to PAY. Simply enjoying a service is not a good enough reason to pay for a service; you have to feel like it's adding value to your life - which is what I'm trying to deal with. I OWE it to the paid users to continue developing new features for their sake - and this is the path I have taken. I will, in all likehood, never add another new feature for the free users.

The balance between the economics and what the users want is quite hard to balance. I have to figure out whether a demand is coming from an Entitled. If it is, I usually just ignore it; but that doesn't mean I can simply ignore all requests and suggestions from free users ... some of them are legitimate concerns.

At one time, I was thinking of using a 'points' system to help free users "buy" certain features. But the scripting in managing that would be such a pain ...

So what's the solution? I see it as a multiple-attack program:

  • Continue developing FOR the paid users - the free users should be happy with the current featureset - it's more features than any other personal data publishing on the web
  • I need to stabilize the free accounts - I don't want to continue creeping away free features; I'd like to eventually draw a line somewhere and say, "OK, this is what I'm taking for free users. The other features are all guaranteed!" Insecurity about what the platform can take you from is a real concern for me - the recent move to lock out archives for free users was not a decision I took lightly. To that end, I'm going to figure out exactly what free users will have and publish that list online so people don't have to keep wondering if they'll wake up one day and find their custom templates gone.
  • For those who cannot pay but LOVE Tabulas, I need to offer them a way to get free paid accounts. I don't want to lock out users because they can't pay - I do believe that people who truly love Tabulas but cannot afford or pay for an account should be entitled to a free paid account. To that end, I'm going to start running the "Invite a Friend" program. Invite six of your friends to use Tabulas for a set time period; if the system believes they are legitimate users ... even if they don't pay, you will be granted a full free paid account. It's in essence trading money for you spreading the program to your friends.

So thus marks my short, but interesting experiment in catering to the free users ... now is the time to kiss ass to my paid users :)

Posted by roy on February 1, 2005 at 03:06 PM in Tabulas | 18 Comments

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Comment posted on February 4th, 2005 at 04:35 AM
Roy - this post is just one example of why I love tabulas :P. If I had to pick though, it's the fact it caters like it actually cares about / listens to everyone. Even on a free account, this is the best journaling software I've ever touched. All us users are indebted to you.

However - I'm one of those people in the "can't-pay" boat. I may be 16 yrs old, but I have reason.
I live in Australia. US$28 is Au$35 plus $8 p+h = at least AU$40 using postage order (my parents would beat me if I ever requested a paypal account ...). For that much I could upgrade to cable internet or at least buy paid hosting. Also, I don't have any money XD.
Therefore, the easiest way for me to get a paid account would be do as my friend did - she made friends with someone she met on tabulas who ended up giving her a paid account for xmas. That would be easier for some of us than paying.

Don't get me wrong though; I'd slaughter a cow to get a paid account - and I do find them extra cheap (just my personal factors that spoil it).

I'm just shedding some light on what goes on inside a leecher's head. You don't have to care XD.

That's just how much I love tabulas. Thanks again for thinking about everyone :).

RoyKim (guest)

Comment posted on February 2nd, 2005 at 10:20 AM
you suck ass
Comment posted on February 2nd, 2005 at 03:55 AM
roy you can't cater to everyone's needs!!

do what makes YOU happy... not what everyone is demanding of you. they will have to line up and take a number. you'll attend to them when you're good and ready.

PM5K (guest)

Comment posted on February 1st, 2005 at 07:39 PM
I think part of your problem is you make too many excuses for people that don't pay, and while I will admit some may be legitimate others aren't.

My son is seven and could afford to pay for Tabulas for two reasons, one is that he gets paid an allowance for chores and the other is that it's so ridiculously cheap.

As his father I have access to credit cards, bank accounts, and PayPal so payment would not be a problem so saying someone is too young is just bullshit on your part.

Then you get other bullshit excuses but the bottom line is that the service is so damn cheap it's nearly free and paying someone in another country isn't as impossible as you make it out to be......

What you need to do is make sure you generate revenue from customers that don't pay you, that might be a lot easier to say then do but it is possible....
Comment posted on February 2nd, 2005 at 01:46 AM
Yes, I believe you are right. But I don't think all parents are as open to paying for stuff online; there seems to still be a general distrust of all this stuff.

Plus it seems if you ask your parents for payment, they'll implicitly know what you're doing, and I think these types of sites are mostly personal... e.g. kids might not want to ask parents to help them out cause the parents will find out about this stuff!
Comment posted on February 2nd, 2005 at 01:36 PM
Give me a fucking break already. I run a website selling video game accessories and while I don't gather the data like you do I know for a fact that many of my customers are either teenagers or the parents of those teenagers, sometimes they even contact me on behalf of their children for returns and such so parents can and will pay for things for their kids online.

Not only that but you keep stats and 6,000 of your accounts are from people aged 17-21, only 2600 are ages 14-16 and you can't tell me people between the ages of 17-21 don't have access to methods to pay for Tabulas, it's FUCKING BULLSHIT.

I'm glad I never sat around making up excuses why people wouldn't buy from me or my business would have never gotten off the ground....
Comment posted on February 2nd, 2005 at 01:38 PM
Haha my my. You're quite incensed about my business practices. Interesting ...
Comment posted on February 2nd, 2005 at 01:41 PM
Hey I want to see you be successful and I don't see how you can accomplish that when you make excuses left and right for the people that don't pay.....
Comment posted on February 2nd, 2005 at 01:44 PM
Yes yes. It's all a learning experience. Obviously my business acumen it not as sharp as it should be. Which is why I wrote this post in the first place ;D
Comment posted on February 2nd, 2005 at 01:47 PM
But do you honestly believe the crap that spews from your mouth, or are you making excuses to make yourself feel better?

I mean you might as well say short people can't afford your service because their height puts them at a disadvantage in life, it makes about as much sense.

All I know is when I was 16-20 I could certainly come up with the THREE DOLLARS A MONTH that Tabulas costs.

It's funny also because I see these people that you say can't afford Tabulas and I see them in these photos with computers that cost two grand and I see them posting their pictures they took with their digital cameras but somehow they can't afford that THREE DOLLARS A MONTH for Tab....
Comment posted on February 2nd, 2005 at 01:53 PM
Such harsh language! It does make me feel better to justify it on some level - I do see your point in needing to be more firm. Perhaps I will do so...
Comment posted on February 2nd, 2005 at 01:51 PM
This all reminds me of that website where people would buy other people (hot chicks) virtual gifts, do you honestly think that adults were doing this, no it was kids between fourteen and sixteen who somehow managed to come up with the money to pay for the virtual crap, that guy was successful because he didn't make excuses.....
Comment posted on February 2nd, 2005 at 03:14 PM
i'm with PM5K.

kids can pay.. in fact they're such a huge impetus in the consumer goods economy. Their conception of money is none too good.. How else can you explain the success of Abercrombie (sure.. kids make enough money to afford a wardrobe from there... or lucky jeans... )

Anyway.. it's a load of crap that at least some of them can't pay. Yeah I understand that you're trying to grow this community the other way (size).. and if you're reasoning was that you wanted to grow community fine so be it.. But you forget the thing i told you about the endgame.

you don't make your decisions based on a whim, but you need a clear focus on what you want in the end.

no offense here roy.. but if your goal is to max out your user community, then your goal should be selling tabulas off to some one within a few years. If your goal is to live offa this.. they you should be focusing on your paid accounts. There's a reason why businesses tend to cater to the rich. The economics force you to do so.
Comment posted on February 1st, 2005 at 06:01 PM
oh you care about us so much ^____^;;

ghost_tree (guest)

Comment posted on February 1st, 2005 at 05:28 PM
we love your work, man! we really do! you belong right here (I'm thumping at my chest in a very mail-bonding sort of way, ok?!).
Comment posted on February 1st, 2005 at 04:10 PM
Yeah baby, I understand the dilemna. It's part of the reason why I started to subscribe to the service. I'm sorta in the same boat as you, developing applications and seeing more of my own time and money go out the window. I saw a system that I was impressed with, and wanted to see grow, so I put in money to help support that. I think part of it was that there was a personal

Some brainstorming here:
Implement that ticketing system that will allow you to seperate paid/unpaid users request/help tickets
Larger text editing space when editing templates for paid users
Support for domain names only for paid users
If not domains, subdomains for paid users ie <a href="http://roy.tabulas.com">http://roy.tabulas.com</a>
Comment posted on February 1st, 2005 at 04:11 PM
I think i accidently cut part of that out...


I think part of it was that there was a personal touch to the site, the fact that i knew the developer of tabulas was a guy named roy.
Comment posted on February 1st, 2005 at 03:47 PM
I'm making a tabulas fund for myself :) I read this thinking, I love tabulas, and I'd love to have all the features, and I can afford to get a paid account, so as soon as I get my jar filled up with the required amount, I'll trade my mom that cash for a check which I will send, most likely via snail mail, but yes.

And thanks for being so rad to all the users, I think you're super patient!