I had no idea random people read my Tabulas so often.
Here are my general umbrella responses to various arguments made for keeping HTML templating.
1.)
"Just let us have one"
The point is missed for you guys. The point here is that I think people really like that option, so giving them one free template will not do anything in the long run in terms of paid accounts. So giving you
one free HTML template ... would be absolutely not be different than what the quota is set at now.
2.)
"I love Tabulas, but free templating is the only thing keeping me here."
Then leave. I'm not holding a puppy hostage, threatening to kill it if you don't stay with Tabulas. You staying
with Tabulas costs
me money. So please, if the "no free templating" thing will make you move to Xanga (no free templating), Blogspot (no free templating), or Livejournal (no free templating), please go ahead.
3.)
"The existing templates are all butt-ugly, and I need to be allowed to be creative."
This is the argument I can sympathize with the most. You are correct. I hate to see the same templates over and over again. But note that
there are
new templates in development; my goal is to have at least 6-7 SOLID templates to use for ALL FREE USERS ... and note that you will still have access to the 'styling' sections of your control panel (the ones that control your site's color/font). So your journal will still NOT look like everyone else's journal ...
4.)
"I can't pay you, but I would."
Right. For those of you in the US, I find it hard to believe that you cannot scrounge up $8 for a 3-month account. You can send money via snailmail (either by money order or check), and I find it very hard to believe that some people cannot obtain $8 (except those really really young kids, but you guys are disadvantaged on the web already).
Look, the argument boils down to this:
"It is costing me far more to run this site than if I hadn't even created it. I need the money, and some of you need a little budge in the right direction to rightfully pay for a service you're having fun using." And since I am the creator of this site, I have the right to do the changes I see fit to help this site in the long run. I want your feedback, and it does mean a lot to me ... and in the ideal world, yes, I would offer all the features for free. But I would like to take this hobby and maybe one day make it a bit more. And to do that, I need to address financial concerns.
The new Tabulas 2.0 display/control panel is a lot better, so the whole pricing on the paid accounts makes it a steal compared to other sites like TypePad.
If any of you have a good legitimate suggestions on what I can do that would benefit most of us, feel free to comment below. Feel free to link this post to your friends if you feel the need to get more people involved in the discussion. I always love to hear back from the users.
Some clarifications:
1.) I am not in desperate need for money. As PM5K pointed out, I am not doing horribly with money since I have a temporary job here in Korea teaching SAT; right now these efforts are being made for the
future... I need to get the ball rolling on starting to convert my users to paid, so I can reinvest that money into more servers ... and then in the long-run become a more 'professional' site.
2.) I do know the age distribution of Tabulas (this was posted a long time ago, but it comes down that most everyone is in high school and college). But I don't believe that the idea that "$10 is their next pizza or CD, so they won't purchase a Tabulas account." I do think that people, given the money, will pay ... even if they are broke. Most people who have paid accounts right now are within my age group ...
3.) Marvin makes a about finding what my target audience is. He makes a valid point that many people
do write... but that is the older crowd. I would reckon people 20+ years of age use Tabulas to write, but people under 20 years of age mostly do it because it's "cool." Realizing that for some it's only a fad, those people _will_ make "impulsive" purchases ... and hopefully that will be a Tabulas account, instead of Britney Spears' latest CD.
Furthermore, those people who
are capable of doing HTML have enough HTML knowledge that they may be aware that they have to
pay for hosting to do their normal website; Tabulas is meant to supplant the whole "individual" hosting and to offer the tools that people use to make websites (journal, gallery, links page, hit logging).
So the idea behind making people pay for templates would not entice users who are doing this to write to switch to paid, but there are other great incentives for people who are simply doing this for writing in getting a paid account: categories, hit logging, (future) better syndication support, searching, (future) advanced community management.
4.)
Google Adsense advertisements might be placed on free user's websites as well, but none of this will affect
paid users. The advertisements will only be placed on specific free users' pages... if we feel the free user is using more resources than we feel is proper, we will start advertisement placing. Most likely it will be some sort of small equation (I feel weird using the word algorithm there) that will factor in when you joined, how often you log-in, and how often you post to determine whether you have passed the "threshold" or not. But this isn't totally set in stone; I may run a small beta test to see if the Adsense ads pay off at all before attempting to implement it on a wide scale across the Tabulas network.
However, I do feel that it would be a lot better to run the Pud-run
MarketBanker on the control panel portion rather than pushing advertisements on the Tabulas journals themselves. I'm thinking something along the lines of "force people to go through an advertisement page everytime they post, or it won't post publicly" type of thing. Wouldn't be too hard to implement, and it might go over a lot better (then the burden is again on the writer and owner of the journal instead of the reader).
Disclaimer: Most of you know this, but since some of you are somewhat new ... I will never
ever resort to any type of pop-up advertisements, graphical advertisements, or any selling of e-mail addresses to get money. Your privacy is incredibly important (well, since it's
my privacy too!)